This is my final poster design for Design and corporate advertising module. We were asked to pick a quote and design a poster based on it, taking influence from other designers.
My quote was 'In the past we branded slaves. Now we are slaves to brands' by Jonathan Barnbrook. Within my poster i then took the idea of people wanting to have/be a brand, but in the past, being branded was a bad thing. So i have used the shackles as a metaphor for slavery and bracelets/gold/brands. There is also a small dollar sign which stands for 'sale' and 'slavery' The typography is laid out to look like a stamp because in the past, slaves would have had a metaphorical stamp over their head to be branded as such. I have taken influence from Saul Bass's work in my design, and the brown background and choice of typography i feel, reflects slave imagery that i researched.
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